Th3 Core

You know, the one where the household brand is going to use social to make the jump from tv to internet

Let's Sell Some sh## To These Millennials

http://www.theawl.com/2015/09/lets-sell-some-sh##-to-these-millennials

You need to hand out t-shirts with this printed on them:

 Less than one tenth of one percent of all tweets are about sandwich bags. Let that sink in. Nobody is tweeting about bags.

Genius! Added this to Quotes that Hit Home

Less than one tenth of one percent of all tweets are about sandwich bags. Let that sink in. Nobody is tweeting about bags.

I have to save that link somewhere where I can wheel it out every time a stupid social media campaign idea comes out. BTW Gurtie - I did social media for a while for someone selling legal malpractice insurance. Yeah, that sh## when viral all the time. Followers grew exponentially once we realized that with the right angle, most lawyers just love following legal malpractice insurance industry news.

>Less than one tenth of one percent of all tweets are about sandwich bags

Wouldn't that be 200 million tweets a year?

You may want to distribute this before the meeting

http://thecooperreview.com/10-tricks-appear-smart-meetings/