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Why We Are Here => Marketing => Topic started by: rcjordan on January 31, 2019, 10:21:16 PM

Title: Amazon’s ad business is bigger than ever and it’s making inroads with big brands
Post by: rcjordan on January 31, 2019, 10:21:16 PM
$3.4 billion of ad sales during the fourth-quarter of 2018

https://www.businessinsider.com/amazons-ad-business-is-bigger-than-ever-and-its-starting-to-make-inroads-with-big-brands-2019-1
Title: Re: Amazon’s ad business is bigger than ever and it’s making inroads with big brands
Post by: Mackin USA on March 07, 2019, 12:35:28 PM
Amazon to Shut All U.S. Pop-Up Stores as It Rethinks Physical Retail Strategy

https://beta.finance.yahoo.com/news/amazon-shut-u-pop-stores-205800617.html

Title: Re: Amazon’s ad business is bigger than ever and it’s making inroads with big brands
Post by: rcjordan on March 07, 2019, 03:12:32 PM
>Shut All U.S. Pop-Up Stores

I think this has more to do with the failure of malls and foot-traffic in general.  Other than the move into food stores, I think that Bezos is crazy to be screwing with physical stores.  In dense urban areas, maybe he can milk it for 5-10 years. I sure as hell wouldn't sign leases for longer than that.

<added -this just in>

>Other than the move into food stores

Why Amazon's New Grocery Ambitions Could Be a Mistake -- The Motley Fool
https://www.fool.com/investing/2019/03/06/why-amazons-grocery-ambitions-look-like-a-mistake.aspx

<added2>
Sorry Amazon: Philadelphia bans cashless stores | Ars Technica
https://arstechnica.com/tech-policy/2019/03/sorry-amazon-philadelphia-bans-cashless-stores/

Title: Re: Amazon’s ad business is bigger than ever and it’s making inroads with big brands
Post by: Brad on March 07, 2019, 10:23:05 PM
>Grocery

What comes to mind is Amazon has all these house brand products now.  Not quite food but stuff that is traditionally sold in grocery stores: paper napkins, towels, toilet paper etc and stuff like detergents, dish soap etc.  This would give them a new outlet for these things. 

Another thought: Amazon has always gone after price points.  I'm wondering if they are taking aim more at Aldi rather than Kroger?
Title: Re: Amazon’s ad business is bigger than ever and it’s making inroads with big brands
Post by: rcjordan on March 07, 2019, 10:47:49 PM
> paper napkins, towels, toilet paper etc and stuff like detergents, dish soap
>Aldi

Around here, Dollar General is where all the independent home cleaning people buy their paper goods, cleaners, & detergents.  (Aldi just opened, so I don't know how it compares).  But you make a good point, Amz does have a massive mix of private products that people often buy similar items in grocery stores.

>Aldi

How about Sam's Club and Costco?
Title: Re: Amazon’s ad business is bigger than ever and it’s making inroads with big brands
Post by: Brad on March 07, 2019, 11:47:56 PM
>How about Sam's Club and Costco?

I call Aldi, the Costco for single people.  My problem with Costco is their quantities.  I have a hard time using up a 55 gallon drum of peanut butter bought at Costco.  Aldi has normal sizes and their prices are really good.  Pssst, the best deal at Aldi is their frozen pizzas.  Don't tell anyone.

Aldi has been expanding into non-grocery items.  New stuff every week usually themed with the season or something like cookware.  I bought a frypan there once.    I think I even saw lawnmowers there.  Like Costco's deals, when it's gone it's gone.  Keeps you visiting regularly.  I save a lot of money at Aldi.

RC, check the Aldi US website,  They always list the specials for the week and the forthcoming week, you will get an idea.