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Author Topic: New Google+ ads?  (Read 3084 times)

I, Brian

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New Google+ ads?
« on: July 07, 2012, 12:03:03 PM »
Just searched for "FT.com", and instead of Adwords on the right, I see a big profile for the FT's Google+ page:
http://www.google.co.uk/search?hl=en&site=&source=hp&q=ft.com&oq=ft.com&gs_l=hp.3..0l10.927.1764.0.2044.6.3.0.3.3.0.89.126.3.3.0...0.0.F52EskSLubQ

Not seen this before, but I figure this sort of thing must have been around for a time?
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Gurtie

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Re: New Google+ ads?
« Reply #1 on: July 07, 2012, 02:10:21 PM »
I think thats their authority testing, occasionally I get it on people searches - big profile pops up.
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Chunkford

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Re: New Google+ ads?
« Reply #2 on: July 07, 2012, 03:22:14 PM »
It only shows when their Google+ account has been verified and people have added them to their circles. How many people I'm not sure.

I suppose it's a good way to secure you brand in the searches but it's another way G are trying to desperately get people to use G+

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hungrygoose

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Re: New Google+ ads?
« Reply #3 on: July 07, 2012, 04:43:26 PM »
I'd be very interested in knowing where the bar is for this to show up is and if it's possible to trick G into thinking an EMD is the official site for a keyword.  Probably not worth the effort though..
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jimbanks

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Re: New Google+ ads?
« Reply #4 on: July 14, 2012, 07:02:19 AM »
I can't remember what the solution is called but they have 500,000 items they have information on and they are showing this when someone searches for it, typically it's people, companies.

I'll see if I can get the brain to function over the weekend and put the official terminology in for you.
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