Author Topic: The Next Step in Marketing is naming your Product after your Targeted Consumers.  (Read 3874 times)

rcjordan

  • I'm consulting the authorities on the subject
  • Global Moderator
  • Hero Member
  • *****
  • Posts: 16342
  • Debbie says...
    • View Profile


Rupert, what would you name yours?

Rupert

  • Inner Core
  • Hero Member
  • *
  • Posts: 3355
  • George in a previous life.
    • View Profile
    • SuitsMen
Depends on the product. 
"old men" springs to mind.

Or "Hot Grooms" for the gay wedding gear.  ;D

RX , I  saw the post, and felt sure it was NFFC posing that question.  wrong again!
... Make sure you live before you die.

rcjordan

  • I'm consulting the authorities on the subject
  • Global Moderator
  • Hero Member
  • *****
  • Posts: 16342
  • Debbie says...
    • View Profile
I really think there is some validity to this idea.

>gay wedding gear

Wait! Gay as in gay?  That's a noticeable market segment in the UK?

Rupert

  • Inner Core
  • Hero Member
  • *
  • Posts: 3355
  • George in a previous life.
    • View Profile
    • SuitsMen
The Pink pound?  It is for me.

Civil weddings are now a happening. Double income, no kids... cannot beat it.
... Make sure you live before you die.

rcjordan

  • I'm consulting the authorities on the subject
  • Global Moderator
  • Hero Member
  • *****
  • Posts: 16342
  • Debbie says...
    • View Profile
>Double income, no kids... cannot beat it.

My mentor during my internet-entry days once said something much the same regarding rehabilitating old neighborhoods. Basically "if the gay & lesbian community moves in, buy property because it is almost guaranteed to go up substantially." He cited exactly what you said.

Gurtie

  • Global Moderator
  • Hero Member
  • *****
  • Posts: 1628
    • View Profile
pink pound is huge. Brighton (and possibly Manchester) would go bust without it.

lots of gay marriage this year now marriage is 'marriage' - I have two sets of friends who've booked in already - get the stylish suits out there Rupert :)

rcjordan

  • I'm consulting the authorities on the subject
  • Global Moderator
  • Hero Member
  • *****
  • Posts: 16342
  • Debbie says...
    • View Profile
>get the stylish suits out there Rupert

Not gay (well, maybe not) but the Norwegian Curling Team's uniform is certainly getting them plenty of good press. Though I've not seen ONE mention as to how well they play the game.

Rupert

  • Inner Core
  • Hero Member
  • *
  • Posts: 3355
  • George in a previous life.
    • View Profile
    • SuitsMen
Quote
Norwegian Curling Team's uniform

I get loads of great tips here!
... Make sure you live before you die.

rcjordan

  • I'm consulting the authorities on the subject
  • Global Moderator
  • Hero Member
  • *****
  • Posts: 16342
  • Debbie says...
    • View Profile
>I get loads of great tips here!

As I recall, you said the exact same thing in the lobby of the Hotel Islington.  Hanging out appears to have served you well.

nffc

  • Global Moderator
  • Hero Member
  • *****
  • Posts: 782
    • View Profile
I have no idea what you are talking about.

Rupert

  • Inner Core
  • Hero Member
  • *
  • Posts: 3355
  • George in a previous life.
    • View Profile
    • SuitsMen
That's part of why we are all here isn't it?

I am always amazed at how many different ways there are of making money on the web.  Even though it certainly keeps getting harder.


What we need is another boom area.  I think I have my eyes on my next.
... Make sure you live before you die.