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Messages - buckworks

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Water Cooler / Re: California burning again
« on: November 12, 2018, 09:42:54 PM »
Declan Dunn was a big motivator for me when I was just getting started as an affiliate.

Sad to hear!

Water Cooler / Re: Change your age legally
« on: November 08, 2018, 09:03:38 AM »
"When I'm 49, with the face I have, I will be in a luxurious position.""

Um. no.

Marketing / Re: Influencer marketing is bullshit
« on: November 04, 2018, 03:28:47 AM »
She needs to learn:

It doesn't do much good to work hard if you're not also working smart!

Marketing / Re: Influencer marketing is bullshit
« on: November 03, 2018, 05:13:20 AM »
>> running a contest ... $1000 Paypal payment ... about 20 entrants.

I've seen many self-proclaimed gurus recommend contests as a way to gain attention and thus gain followers. Too bad they don't teach some math as part of the effort.

Some well-targeted PPC could have achieved a lot more ... but first one must learn how to target!

Water Cooler / Re: And now their stealing... bees
« on: October 22, 2018, 08:05:00 PM »
Our area saw a huge die-off of bees last winter because of prolonged, extreme cold. Our valley is normally one of Manitoba's top honey-producing areas, but production will be way down this year. And of course plants that depend on insects for pollination are affected too. Not a good scene ...

Would this be something to worry about with bluetooth headphones?

Web Development / Re: Increase Your Share Rate
« on: October 21, 2018, 04:10:36 AM »
  I find my tendency is long, convoluted sentences. Simplifying it takes serious effort.

You don't have to forgo complex sentences and specialized vocabulary if they are truly best for the job sometimes. Just be sure to balance them with plain words and simple sentences in the surrounding prose so the overall mix has a good balance.

I used to tell my technical writing classes that using big words and long sentences was like adding pepper to a recipe. Judicious use can make the dish more appealing but too much will make it indigestible.

Web Development / Re: Increase Your Share Rate
« on: October 20, 2018, 09:12:04 AM »
Highly recommended reading: Writing with Precision: How to Write So That You Cannot Possibly Be Misunderstood by Jefferson D. Bates

It's an oldie but goodie. Bates used to write for NASA.

Some people take umbrage at the suggestion to write for a middle-school reading level, because they equate "using simpler language" with "dumbing down". Those are not synonymous!

Years ago I studied a number of Winston Churchill's war-time speeches and among other things I found that they usually scored around the fifth to seventh grade level according to Rudolph Flesch's reading ease test. Churchill was writing speeches long before Flesch developed his analyses, but his instincts as an orator took him to the same place.

Water Cooler / Re: What bankruptcy looks like in Google Trends
« on: October 20, 2018, 03:54:33 AM »
My favorite CEO said to me at least a decade ago:

"Alfred Angelo is my competitor. David's Bridal is my enemy."

Now one is gone and the other is wobbly.

This is not actually good news, because the last thing that independent bridal businesses need right now is David's selling things off at going-out-of-business prices.

Hardware & Technology / Re: Max Htaccess redirects number
« on: October 18, 2018, 05:03:55 PM »
I'll be back later.

I gotta go rearrange some .htaccess files.

Traffic / Re: List of Banned Facebook Page - The Purge
« on: October 16, 2018, 11:57:51 AM »
fr## sp##ch - being free to speak your mind is one thing, but does it follow that others are obliged to help you say it?

If the US were to fix the corruption in the healthcare system it would easily be the most efficient economy in the world & have far less need to dominate global politics with military force.


That is my food for thought for the day.

>> Old farts in power

Alas: a lot of old farts are genuine in their beliefs even though the beliefs are out of touch with looming realities.

Alas 2: many people who are more aware aren't significantly changing their own lives to match the concerns. There's a lot of cognitive dissonance out there.

Somehow we need to change the culture as well as the laws.

>> getting people to act against their immediate self-interest ... is hard


I wish I had an answer for that, but one thing I do know is that becoming too preachy often makes it even harder.

>> reframe what is in their self-interest

Yes, again.

Ponder the power of a story.

I'd have lots to say but not much time just now. It's Thanksgiving here in Canada and I have some goodies to cook!

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