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Topics - Mackin USA

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1
Warner’s Plan to Ruin the Internet
The senator has 20 points. Even Woodrow Wilson didn’t need more than 14.

"Warner’s 23-page report. It’s filled with impossible-to-implement mandates (identify bots), silly bromides (addressing the safety and security of at-risk individuals), and dangerous power grabs (updating Section 230 of the Communications Decency Act). If even a handful of these proposals become law, faceless bureaucrats would control the internet instead of energetic entrepreneurs. No one would win under this new internet. "

https://www.wsj.com/articles/warners-plan-to-ruin-the-internet-1534110172?mod=e2fb

3
Traffic / Facebook ADS
« on: August 01, 2018, 11:16:16 AM »
Just got his prompt while on FB

"Facebook's advertising tools might not work as expected when an ad blocker is enabled in a web browser. Turn off the ad blocker or add this web page's URL as an exception so you can create ads without any problems. After you turn off the ad blocker, you'll need to refresh your screen."

4
Economics & Investing / Are Bitcoin ETFs "Nearly Certain"?
« on: July 27, 2018, 06:32:49 PM »
The SEC added that it would reach a decision by September 21 for the Bitcoin ETFs proposed by Direxion Asset Management.

https://beta.finance.yahoo.com/m/42dd1afc-c2ca-39a7-930f-21dc7d1efaa2/are-bitcoin-etfs-%22nearly.html

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Traffic / Another sign of Google's dominance
« on: July 24, 2018, 11:42:30 AM »
Despite the blow from the EU: Google's ad revenues in the second quarter grew a whopping 24 percent from a year ago, hitting $28.09 billion. The European Union's GDPR rules on data privacy may have had the unintended consequence of strengthening the biggest digital ad players, Google and Facebook, as Bloomberg News notes.

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Economics & Investing / Crypto update 7/18/2018
« on: July 18, 2018, 12:03:04 PM »
USD-BTC    Bitcoin    UP 10.1%   

USD-ETH    Ethereum    UP 5.8%

UKGIMP shared this link today:
https://twitter.com/businessinsider/status/1019531475761364994   

7
"All of this would be quite amusing, if not for all the unintended consequences. The GDPR hurts European consumers, companies, its competitiveness and the European economy at-large, all in the name of hurting evil corporations (which it doesn’t do). It is true that in the age of big data we may need a rethinking of data ownership . But the GDPR will not help one bit – just one month with it has made this clear already."

https://www.zerohedge.com/news/2018-07-17/eus-new-data-protection-rules-are-already-hurting-europeans


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Traffic / Speaking on TWITTER
« on: July 12, 2018, 10:46:40 AM »
Did any of you LOOSE followers?

Battling Fake Accounts, Twitter to Slash Millions of Followers
https://www.nytimes.com/2018/07/11/technology/twitter-fake-followers.html

10
Marketing / DaWanda teams with ETSY
« on: July 11, 2018, 11:11:48 AM »
DaWanda will close the marketplace on August 30th, 2018.

For this reason, we have concluded an agreement with Etsy.com, the global marketplace for handmade, vintage, and DIY supplies.

Together with Etsy we have created an Import Tool, which will allow you to move your shop (with the listings and ratings) - easily and free of charge

https://www.marketwatch.com/investing/stock/etsy

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Marketing / Return Path Data Exchange
« on: July 03, 2018, 11:51:39 AM »
Through the Return Path Data Exchange, we’ve brought together the world’s most comprehensive source of data from the email ecosystem. We partner with more than 70 providers of mailbox and security solutions, covering 2.5 billion inboxes—approximately 70 percent of the worldwide total. Also feeding into this data platform is our consumer network of more than 2 million consumers, delivering unparalleled insight into user behavior, brand affinity, and consumer preferences.

Tech’s ‘Dirty Secret’: The App Developers Sifting Through Your Gmail

collects data for marketers by scanning the inboxes of more than two million people who have signed up for one of the free apps in Return Path’s partner network using a Gmail, Microsoft Corp. or Yahoo email address. Computers normally do the scanning, analyzing about 100 million emails a day. At one point about two years ago, Return Path employees read about 8,000 unredacted emails to help train the company’s software, people familiar with the episode say.

https://www.wsj.com/articles/techs-dirty-secret-the-app-developers-sifting-through-your-gmail-1530544442

12
Water Cooler / People do not want to have children.
« on: July 02, 2018, 11:52:43 AM »
Confronted with this reality, the American and European leaderships have opted for re-population. If the pace of this process remains the same, before this century is over, 50% of the Western states will be replaced with people from the Third World.

https://www.zerohedge.com/news/2018-07-02/global-economy-running-out-its-most-valuable-resource

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Water Cooler / Google Is Building a City of the Future in Toronto.
« on: July 02, 2018, 11:41:20 AM »
The idea is to reimagine Toronto’s derelict waterfront as “the world’s first neighborhood built from the internet up,” as Sidewalk describes it. The neighborhood, called Quayside, would leapfrog the usual slow walk of gentrification to build an entire zone, all at once, as a “smart city,” a sensor-enabled, highly wired metropolis that can run itself.

14
Non-political ads typically run with just a "sponsored" label. Walmart's ad seems to have crossed the threshold into political speech, to Facebook's eye at least, because it talked about "bringing jobs back" to America. The Procter & Gamble ad was an LGBTQ pride ad and a "commitment to inclusion."

http://adage.com/article/digital/facebook-hits-walmart-p-g-political-ads-warning/314083/

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Marketing / Amazon spends massively on ads now
« on: June 25, 2018, 12:17:29 PM »
"Amazon ranked as the nation's fourth-largest advertiser in 2017, up from No. 8 in 2016 and No. 70 in 2010. Amazon last year spent an estimated $3.4 billion on U.S. advertising and promotions, up 28 percent."

AdAge

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