I am waiting for it to settle down, if it ever will
I have a theory that part of the latest changes, will be that in many verticals, where there are more than say x sites that are capable of supplying a suitable product for the search request, the results will be put into flux, until Google can determine which give the best conversions/time on site or whatever.
It is Matts "level the playing field" comment that makes me think it is a possible scenario, that's all really. While it churns, I am concentrating on making my business work better off line.
I think riding the Google wave might be about to end, and as in all standard verticals, the only winners on-line will be the big companies.
I am not usually this negative, perhpas the sun will come out again soon. There is a hugh amount of chatter on WMW about it. So much noise!! Ah, not been there for ages, and wont be back again for a while.