I saw the MS-Walgreens article but I think they're just posting fluff to show market analysts they're still in the game. Remember my tip about businesses with "Ye" or "Olde" or "Towne" in their name, or it's going to cost you bigtime? (You pay a lot for every extra "E" !!) That headline drops some markers in my bullshit-meter:
strategic partnership
to transform
BTW, I also never read an article where an author has just published a new book on the subject. Worthless almost *every* time.