It just says journalists. I'm going to assume they will rely on freelancers at first, and I'm sure they have a network of talent they know about through their Dutch operation.
I donated. If they don't meet their goal I get my donation back. If they do I'll try it for a year and then determine how much I want to pay for access based on their performance. Right now we are in a gridlock of horsepucky and I'd like a shot at something better before the wacky 2020 election.