All well and good, but having devoted many many hours to trying to educate people about their fire risk, I have concluded that it is not knowledge, but will that is lacking.
Quote from one person who owns a second home that would be red-flagged if inspected (brush touching the house, tree branches within 10 feet): "I bought that home because my home in the city is surrounded by concrete. I would rather have my second home burn down than cut the trees."
It's similar to the vaccine argument. You have to convince them that he also puts at risk the homes of those of us not fortunate enough to have a second home in the city that is safe from fire. And barring that, you need mandates, inspections and fines.
Which means the encouraging part of the article from my perspective is not the "tech entrepeneur" but this:
State Farm is one of the largest insurers in California. They have said they are not going to renew people if they don’t get this type of work done in very high risk areas.
You have to be very wealthy to be willing to let your house burn down uninsured. Of course, it's an empty threat here. State Farm and CSAA haven't renewed a policies around here in years.
