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Author Topic: Preserver ol GA Data  (Read 478 times)

ukgimp

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Preserver ol GA Data
« on: May 18, 2018, 07:13:37 AM »
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keano

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Re: Preserver ol GA Data
« Reply #1 on: May 18, 2018, 11:31:50 AM »
I've been looking at this recently as well. What's the consensus on the time time frame to select?
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Chunkford

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Re: Preserver ol GA Data
« Reply #2 on: May 18, 2018, 06:58:27 PM »
<scratches head>
Surely there's only one option to choose there
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"If my answers frighten you then you should cease asking scary questions"

ergophobe

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Re: Preserver ol GA Data
« Reply #3 on: May 19, 2018, 01:35:43 AM »
I have struggled to understand which actual reports are affected. I think the easy rule of thumb is

aggregated data = canned reports = no threat
sampled data = custom reports = all affected

This is the most straightforward overview I've seen
https://www.jeffalytics.com/data-retention-controls-google-analytics/
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ergophobe

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Re: Preserver ol GA Data
« Reply #4 on: May 19, 2018, 01:40:41 AM »
The embedded video on that page is really simple and straightforward.

He says something like "This change takes away everything I love about Google Analytics." Somewhere around 5:20
https://www.youtube.com/watch?time_continue=303&v=hGgDk_GEVvs
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keano

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Re: Preserver ol GA Data
« Reply #5 on: May 21, 2018, 08:02:15 AM »
Quote from: Chunkford on May 18, 2018, 06:58:27 PM
<scratches head>
Surely there's only one option to choose there

I thought so too but then I saw loads of chat on Twitter asking about the preferred setting so I wondered if I was missing something because it seems very obvious which setting to choose. Perhaps I shouldn't be following these people on Twitter  :D
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ergophobe

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Re: Preserver ol GA Data
« Reply #6 on: May 21, 2018, 03:57:30 PM »
Quote from: keano on May 21, 2018, 08:02:15 AM
I thought so too but then I saw loads of chat on Twitter asking about the preferred setting so I wondered if I was missing something

The article and video I posted above are by Jeff Sauer - original GA beta tester and pretty much full-time GA consultant. He encourages everyone to go in to every property and set it to "do not expire."

You can always change your mind to a shorter timespan later if you need to on advice of your legal team, but once you've gone for 12 months and decide "oops, I would like to grab YOY data," you're hosed (at least insofar as you are using advanced segments and custom reports - your pageviews and sessions and bounce rate and all that from the standard aggregated reports will all be intact no matter what you choose).
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ukgimp

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Re: Preserver ol GA Data
« Reply #7 on: May 21, 2018, 05:03:42 PM »
What hog sh##. Leave max, it seems simple to me.

This privacy sh## is getting out of hand, knee jerk reaction is crazy.
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