"Treating this like a game and luring young and inexperienced customers to make more and more trades is not only unethical, but also falls far short of the standards we require in Massachusetts."
https://www.bnnbloomberg.ca/robinhood-accused-of-gamification-by-massachusetts-regulator-1.1537309
Sure, but WallStreetBets memes and TikTok Investors are highly entertaining.
Robinhood to pay $65 million fine to settle SEC charges of misleading customers - Metro US
https://www.metro.us/robinhood-to-pay-65/