The Core

Why We Are Here => Marketing => Topic started by: rcjordan on January 26, 2022, 02:56:25 AM

Title: FTC fines online shop $4M for hiding reviews below 4 stars
Post by: rcjordan on January 26, 2022, 02:56:25 AM

https://techcrunch.com/2022/01/25/ftc-fines-online-shop-4m-for-hiding-reviews-below-4-stars/
Title: Re: FTC fines online shop $4M for hiding reviews below 4 stars
Post by: ergophobe on January 28, 2022, 06:56:00 PM
A client once told me "absolutely not" to allow reviews on the site. His objection was basically this problem - he was either going to have to host bad reviews or lie. He chose to do neither.
Title: Re: FTC fines online shop $4M for hiding reviews below 4 stars
Post by: Drastic on January 28, 2022, 09:55:10 PM
So there are gmb review tools that allow you to populate your site with them. You can choose a minimum number of stars for review display. Seems like a very gray area.