Noticed an interesting result the past couple of months in the injury claims sector - a couple of sites coming in to strong positions, and Google highlighting these sites with 5 stars and thousands of votes or reviews.
For example:
http://www.google.co.uk/#hl=en&cr=countryUK%257CcountryGB&tbs=ctr:countryUK%257CcountryGB&sclient=psy-ab&q=whiplashcompensationclaims.info&pbx=1&oq=whiplashcompensationclaims.info&aq=f&aqi=&aql=&gs_sm=12&gs_upl=27272l27272l18l27874l1l1l0l0l0l0l95l95l1l1l0&gs_l=serp.12...27272l27272l18l27874l1l1l0l0l0l0l95l95l1l1l0&bav=on.2,or.r_gc.r_pw.r_qf.,cf.osb&fp=887a783ce4dd3881&biw=1600&bih=732
I'm curious - where did it get the 9/10 rating and 2567 votes from?
More to the point, is this a signal Google are placing significant emphasis on?
really crude hcard spam by the looks of things
Quote<div class="hreview-aggregate">
<span class="item">
<h2><span class="fn">Whiplash Compensation Claims</span></h2>
<ul>
<li class="desc">Whiplash compensation from specialist solicitors</li>
<li>
<span class="rating">
<span class="average">9</span> out of
<span class="best">10</span> customers receive a response within the hour
</span>
</li>
<li>Our most recent payout: £<span class="votes">2,567</span></li>
Seems Google will take this as read these days. Wonder how long it will last for.
Am sorely tempted to test it out for CTR on one or two of my own sites. >:)
That's and eye catcher
http://www.google.co.uk/search?q=Whiplash+compensation+claims
Might borrow this for a friends site
That's a hell of a trick!
We've had them on a couple of sites sitting at #1. Nice strong increase in ctr. Easily implemented as Adam pointed out. Just get that in the html and Google will eat it up.
Watch out for:
http://support.google.com/webmasters/bin/request.py?contact_type=rich_snippets_spam though. So adding some actual voting options to the page is probably a good idea.
http://www.google.com/webmasters/tools/richsnippets to test.
Hm, using the HTML only I'm not getting any showing so far after indexing.
Can't find any actual CSS values being called, or am I just being impatient?
As it's unlikely to be an important ranking signal, maybe they just run occasional updates of the data, rather than totally live
Brian did you get this to work? I have it working on a few sites, don't mind sharing the code.
Quote from: hungrygoose on May 10, 2012, 11:13:36 AM
Brian did you get this to work? I have it working on a few sites, don't mind sharing the code.
That would be welcome. :)
Ahh just seen this will fire an email over in the morning. 1 site lost the rating over the weekend and that was the site which has the most crawling, I think the rating or number of ratings needs to slowly go up to keep it there.