I've noticed that my emails sent from wordpress have started to be tagged as spam.
I have no idea why as I haven't changed anything and TBH the area of emails is a bit of a mystery to me.
It is currently setup to use localhost to send emails out and in the past I did use outlooks.com smtp server as I'm using their domains setup but had to change it back to localhost as I wasn't getting anywhere with it.
Looking around I see places like mandrill and mailjet and I'm thinking I could maybe use these, but before I go down this road I'm just wondering if anyone here has any experience with these services or have any tips to ensure that the system emails (e.g. order comfirmations, reminders etc) get delivered?
We usually find that particular ISPs just impose mad rules. BT / Yahoo and Hotmail being the most insane of the bunch. A client of ours runs events. When the events get busy Hotmail start blocking their mails as they don't like the sudden volume (big events). They've been trying to get whitelisted for about 18 months.
We had similar issues on a project that we directly manage the mail infrastructure for. We're now using sendgrid, which isn't cheap but is very effective.
White listing is crazy money isn't it?
Think I might just have a play with mandrill and see what happens.
Cheer RT
Chunk, I'm seeing an odd uptick in this as well. Some of it appears to be Gmail, some may be ISP-related. I can't tell what, exactly, is going on but something is screwy.
I have found not having a from name within the string has led my emails from the website to be put in outlook spam, adding a name has fixed it in the past. I am far from an expert on this but thought I would mention it in case it helps.
Though I believe there is a very small chance that this is related, I'll note here that Gmail had a significant outage and screwup yesterday --one of which cause massive redirection to a guy's hotmail account. So maybe they've been behind the curtain tinkering heavily in the days/weeks prior a screwed something up.
In the last couple of years almost all non-spam started using SPF and DKIM. I think something like 97% of legit email has one or the other or both.
I've noticed that beginning last year if you have neither, deliverability goes off a cliff. You don't say what sort of volume you're doing either. I would say low volume needs one or the other and high volume should be coming from a dedicated email service.
Sendgrid. cheap too
watch this space..... hopefully news you'll like, soon.... very soon.