The Core

Why We Are Here => Traffic => Topic started by: gm66 on February 21, 2014, 03:20:13 PM

Title: How to get raw numbers of competitors ..
Post by: gm66 on February 21, 2014, 03:20:13 PM
Hi,

when using the G keyword planner it only tells you if the competition is low, medium or high.

How can i get the actual numbers of competitors/competing pages ?

MySEOTool gives me raw numbres but i'm not going to renew with them as serpbook does the job for me at the moment but doesn't include this data.


Any ideas from you learned chappies ?


Ta,

Gary.
Title: Re: How to get raw numbers of competitors ..
Post by: Gurtie on February 21, 2014, 03:40:01 PM
I don't see there's a way to give accurate numbers, even for Google - its going to vary based on geo, dayparting and competitor budget limitations on a minute by minute basis.

Not sure how MySEOTool does it, but presumably its a pretty generic snapshot, or they factor in something like hitwise data?
Title: Re: How to get raw numbers of competitors ..
Post by: gm66 on February 21, 2014, 03:44:19 PM
Thanks Gurtie, yes i just sent myseotool an email asking how they calculate it.

I tried seeing if their was a correlation between their numbers and allintitle(keyword) or allinanchor(keyword) but there is none, neither is there a link between the number of results and the keyword.

Would be good to know how G normalises the number to between 0 and 1.0.


Cheers,

Gary.
Title: Re: How to get raw numbers of competitors ..
Post by: gm66 on February 21, 2014, 04:05:43 PM
Just as i was about to try allintitle PLUS allinanchor i get this reply from myseotools (unusually quick to respond this time) :

"The competitors number from the ranking section is calculated by doing an intitle and inanchor search on Google and returning the number of results. In other words, if a website contains the said keyword in their title and has at least one backlink with the keyword in its anchor text, then that webpage is considered a competitor."

Title: Re: How to get raw numbers of competitors ..
Post by: gm66 on February 21, 2014, 04:09:46 PM
Done the maths on a couple of terms for my new customer and it doesn't add up.

myseotools says there are 16,500 cometing pages for this term whereas there are 626,000 when titla and anchor are added.

I think i'll just use googles 0.0 to 1.0.
Title: Re: How to get raw numbers of competitors ..
Post by: gm66 on February 21, 2014, 04:18:02 PM
Brain not working today, they obviously count the pages where the keyword is allintitle AND allinanchor.

Unfortunately you can't combine any of the 'allin' search operators so it's not an easy one to do manually :(

I think it must be time for a beer ?
Title: Re: How to get raw numbers of competitors ..
Post by: Rooftop on February 22, 2014, 12:04:49 AM
I'm not sure that either metric has much value to be honest.

The google one is Adwords competition isn't it? That doesn't have much correlation to Seo competition.  The myseotool approach is more useful. However number of competitors isn't really the best. What you really want to know is strength of competition or number of strong competitors.   That probably means taking a proper look at those ranking.
Title: Re: How to get raw numbers of competitors ..
Post by: gm66 on February 22, 2014, 12:29:36 AM
Quote from: Rooftop on February 22, 2014, 12:04:49 AM
I'm not sure that either metric has much value to be honest.

The google one is Adwords competition isn't it? That doesn't have much correlation to Seo competition.  The myseotool approach is more useful. However number of competitors isn't really the best. What you really want to know is strength of competition or number of strong competitors.   That probably means taking a proper look at those ranking.

Thats an important distinction and one i hadn't thought of - are they working from the same data ..

And as for competitor strength then i suppose we have to do a manual inspection like you imply :)

It really is like a big computer game, except it puts food on the table, unlike CoD4 !