The Core

Why We Are Here => Monetization => Topic started by: littleman on May 29, 2014, 06:03:19 PM

Title: Some really interesting data on devices and trends in the first section of this
Post by: littleman on May 29, 2014, 06:03:19 PM
http://www.kpcb.com/internet-trends

Slide 13: advertising gap between desktop and mobile
Slide 16: revenue difference between apps and ads in mobile

My own personal experience is that ads in mobile convert at about 15% that of a desktop.  It looks like the place to make money in mobile will continue to be in apps.
Title: Re: Some really interesting data on devices and trends in the first section of this
Post by: Drastic on May 29, 2014, 07:31:03 PM
thanks lm.

Here it is without the crap header/footer and wildly bloated website:

http://flip.it/1JDRS

and pdf:
http://s3.amazonaws.com/kpcbweb/files/85/Internet_Trends_2014_vFINAL_-_05_28_14-_PDF.pdf
Title: Re: Some really interesting data on devices and trends in the first section of this
Post by: ergophobe on May 30, 2014, 02:25:36 AM
Many interesting items. Thanks!

My preference for Facebook over Twitter makes me feel dumb in light of

Slide 44: Social News Content Leaders

Facebook: Buzzfeed, Huff Post, ABC, Fox
Twitter: BBC, NYT, Mashable, ABC