Quotethe FCC's ... plan also allows these cable-box makers to remix the traditional channel guide in any way they see fit.
...TV networks despise this idea, because it messes with their carefully arranged channel placements they build their licensing agreements with cable and satellite providers on
...Networks are also worried that users would no longer float along with pre-arranged programming schedules, as new software might make it easier to see only the shows you care about.
http://www.techhive.com/article/3061228/streaming-services/tv-networks-response-to-unlocking-the-cable-box-highlights-everything-thats-wrong-about-cable-tv.html