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The Core

Why We Are Here => Traffic => Topic started by: ukgimp on October 23, 2017, 10:17:52 AM

Title: Biggest drop in Facebook organic reach we have ever seen
Post by: ukgimp on October 23, 2017, 10:17:52 AM
https://medium.com/@filip_struharik/biggest-drop-in-organic-reach-weve-ever-seen-b2239323413

Facebook Explore Feed is rolling out globally this week. Most people around the world can see it in their bookmarks and they can discover new content here. But in Slovakia, Sri Lanka, Serbia, Bolivia, Guatemala and Cambodia it works differently: all posts by pages are moved from newsfeed to Explore Feed. In main newsfeed are now just friend and sponsored posts.
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: rcjordan on October 23, 2017, 12:42:30 PM
Looks very similar to internal traffic drop-off when moving a content link (house ad) to the 2nd page.  Third page is death.
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: ukgimp on October 24, 2017, 05:42:26 PM
https://media.fb.com/2017/10/23/clarifying-recent-tests/
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: Travoli on October 24, 2017, 07:30:36 PM
Where is the next "free" traffic hotspot? Instagram? Can't be long before Zuckerberg "fixes" that too.
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: creative666 on October 25, 2017, 12:46:20 PM
QuoteWe always listen to our community about ways we might improve News Feed. People tell us they want an easier way to see posts from friends and family. We are testing having one dedicated space for people to keep up with their friends and family, and another separate space, called Explore, with posts from pages.

QuoteAs with all tests we run, we may learn new things that lead to additional tests in the coming months so we can better understand what works best for people and publishers.

They'll learn how much extra Ad revenue they will make
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: DrCool on October 25, 2017, 02:43:28 PM
>>Instagram

We are starting to see a bit of affiliate activity on IG. The main problem is you can't link from specific posts. There are some tools you can use to make the profile link more effective and we have a few affiliates with some big followings who drive some sales but it is still a very, very small piece of the pie.
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: rcjordan on October 25, 2017, 03:29:11 PM
>>Instagram

Are you allowed to watermark photos?  I found that satisfying (if ineffective) when everyone stole Louise's resort photos.  With authoritative domain names it didn't look spammy if used in the copyright; © SomeResort.com

<added>
Craigslist spammers are using this technique while harvesting contacts.
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: ukgimp on October 25, 2017, 07:12:08 PM
Yes to watermark. Quite a few people do. Not just on the edge though. However I would say heavily watermarked stuff does not seem to get as much love
Title: Re: Biggest drop in Facebook organic reach we have ever seen
Post by: rcjordan on October 25, 2017, 11:08:20 PM
TheOatmeal is on the case.

http://theoatmeal.com/comics/reaching_people
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