https://searchengineland.com/ppc-2018-the-changes-that-will-have-the-biggest-impact-on-advertisers-in-2019-309724
I would have liked to have seen some comment on whether Google's push for automation rather than manual control is resulting in higher spend and lower conversion for PPC clients. The least the article could have mentioned was whether the push to advertise on YouTube resulted in clear benefits to the client.