One of them is to try and find google searches for which there's no result, obviously limiting oneself to actual words, not gobbledeygook (spelling?).
I remember trying 'anal death cunt', that turned out to be a band ... 'i'm going to set your baby on fire' being one of their hits.
I just found one, it happens now and then, it was 'led joke guy' (as in light emiting diode).
I guess it may be a cheap way in to finding unusual business models ;+}
I don't know why i post these things here, it's because i've left twitter probably. I'm sorry ;+}
When I was still active as a historian (through 2012), I constantly came up with searches for which there were no results in Google. And they weren't nonsense. They were legit research topics, which illustrates why scholarship takes a lot of patience.
>> hits
I'll bet that one got a ton of airplay on the BBC
Didn't know you were a historian, that's unexpected! Any particular time-frame?
https://en.wikipedia.org/wiki/Googlewhack
>> Any particular time-frame?
16th-century Geneva, primarily about 1535 to 1565.
Just wikid it, looks like an interesting period.