The Turing test of online reviews:

[rcjordan]

https://link.springer.com/article/10.1007/s11002-024-09729-3

Can we tell the difference between human-written and GPT-4-written online reviews? | Marketing Letters

TLDR; No.

[ergophobe]

Younger participants were somewhat better at distinguishing between human and AI reviews.

Have I said before, I am bullish on the youth? Have I said it too often ;-)

I just hope they take over in time