How choice architecture influences your purchases - Fast Company

[rcjordan]

https://www.fastcompany.com/91540993/choice-architecture-invisible-hands-shaping-restaurant-hotel-event-purchases

[ergophobe]

The way my wife frames this problem is to sometimes ask, "Am I ordering off the menu?"

Because a menu is the ultimate choice architecture so it's a good metaphor for when you choose from the things offered, rather than demanding the thing you actually want