Would ugly sites still sell?

[ergophobe]

"Plain" or "simple" don't necessarily mean "ugly".

No, they don't. A great designer can create a simple, but beautiful site and in the example I was thinking of, it is more simple vs elaborate rather that beautiful vs ugly. So in that case, I would say the site with all kinds of shit all over the page, much of which is beautiful, outsold the site with a smaller and (I thought) best of the beautiful. And that didn't work. But you're right, it was more a light/heavy comparison than a beautiful/ugly comparison.

[buckworks]

Elegant products sold on a site that's anything but:

https://seawear.com/

[Drastic]

Wow that looks like something I autogenned about a decade ago.

[WalleyJess]

I agree "ugly site" sells. I'm making a killing with my live cryptocurrency price check site and it's ugly asf. LOL. Craigslist is another example of ugly site that sells.