I remember my first trip to Aldi in the UK.
It was alien and confusing time, they only stocked just 1 or 2 different types of the same product, not the plethora of different brands, filling masses of shelf space for the exact same product.
But I persisted and now I've seen the light.
No more do I spend hours working out what the best pasta is to get, or why a pack of digestive biscuits is twice the price of another.
I walk in, spend a 3rd of the time I used too, and get products that are just as good, if not better than the branded stuff.
It was a revelation!