Any point in writing meta-descriptions any more ?

Started by gm66, October 16, 2015, 10:41:41 AM

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buckworks

>> they still show up often enough

Yes, especially if the content of the meta description relates well to the search term that was used.

So ... craft your meta description so it's relevant to the page's busiest / most probable search terms.

Then quit worrying about it and move on to something else.

gm66

Quote from: ergophobe on October 20, 2015, 08:17:23 PM
Quote from: buckworks on October 20, 2015, 07:06:37 PM
Remember that regardless of ranking factors, a well-crafted meta description will attract USERS.

I think that was the question - since Google is rewriting titles and meta descriptions, is it worth the time to craft them carefully?

I think the answer is that they still show up often enough and they are your one chance to actually pitch your page to the user on Google, so yes, it's worth some effort.

Precisely.

I diagnosed until i'm blue in the face and can't see anything in common with the sites that it does decide to rewrite descriptions for, and it doesn't rewrite every description.

Carry on writing them is the way forward then.


Thanks,

Gary.
Civilisation is a race between disaster and education ...