https://www.cnn.com/2024/09/05/business/advertisers-x-withdrawal/index.html

Advertisers plan to withdraw from X in record numbers | CNN Business

I suppose he could keep it alive forever, but it will eventually be just him and a couple of sysadmins renting a 2u rack space somewhere. I think it's only a matter of time until the EU follows Brazil's lead.

I don't think so. He bought it on leverage and, as I understand it, needs it to run in the black. He, of course, could keep it alive by selling Tesla if there is anyone who can afford to buy it, but I don't think he has the cash flow to just keep it running as a hobby project that loses tens of millions of dollars per year.