Bing Proposes Method for Wordpress to Submit URL's Directly

Started by Brad, March 27, 2021, 11:21:40 AM

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Brad

QuoteMicrosoft wants to build into the core of WordPress the ability to automatically push new and updated URLs to Bing and other search engines.

https://searchengineland.com/microsoft-proposes-method-to-automatically-submit-urls-from-wordpress-to-search-engines-347265

Since so much of the web is built on WordPress, this could save current and future smaller engines a lot of crawling time.  I think this could be good for the Independent Web of non-commercial bloggers.  However I can see this quickly being abused by SEO's so I guess each search engine would have to develop some way to filter out the dreck from the real content from this firehose.

ergophobe

QuoteAt Microsoft Bing, we believe in a fundamental shift in how Search Engines learn about new, updated, deleted content across the web. Instead of crawling often to detect if content has changed; Content Management Systems should notify Search Engines of content change to limit crawling and have a fresh Search Index. To support this transformation, since February 2019, we offer URL and Content Submission API allowing Web Site owners to publish to Bing thousands to millions of URLs or Content per day; and since July 2020, we offer an WordPress plugin to submit content immediately to Bing's search index, no code required.
https://core.trac.wordpress.org/ticket/52900

So basically they are saying, "We could devote a lot more resources to search relevance and quality if we were constantly crawling deadbeat blogs that haven't posted in six months."

Brad

> saying

Or they are saying, "we're having trouble keeping up."

By opening this up to other search engines MS makes this more attractive but it also puts the screws on Google and MS can't resist putting the screws on G.

ergophobe

Yeah, same idea. They must all use a ridiculous amount of computing to crawl sites that overwhelmingly haven't changed since the last time they crawled them. It's a colossal waste of resources.