Anyone on Pinterest? Thoughts? Ways to play it?

It seems to have a mostly female audience:  a lot of scrapbooking/ mommy types which is why I avoid it at all costs.  However, if that is your audience, I'd think you could score big.

I don't know any man on it to be honest. 

Yeh, it seems to be exclusively women with an IQ under 80. The site is starting to make a lot of noise though.

UK audience is different. According to e consultancy is younger and more male.
If you are looking at it for links then its profiles and pin descriptions now. However it does seem to drive traffic in some niches. I've not been overwhelmed as yet. However any traffic that doesn't start with google is always nice.

I think the biggest ingredient for Pinterest success would be products with visual appeal. Pretty pictures!

A friend's site whose stats I'm privy to has had tens of thousands of visitors from Pinterest since the beginning of the year. Pinterest visitors have a lower conversion rate than the site's average, but they do place orders.

>younger and more male

metrosexual. Which is gay.


Pinterest is fast gaining notoriety for rampant copyright violations.  I don't see that slowing it up, though.

Lots of women. If you have any product related to women it can generate some good traffic.

For a while if you posted a link directly to a merchants site (or even an affiliate link) they were overwriting the link with a link from Skimlinks so they could make some money off it. They stopped doing that for now but it would be very easy for them to flip the switch back on that.

The biggest problem they will run into is copyright an trademark issues. Their terms of service say you must own any image you pin but that will never happen. Someone (probably an artist or photographer or someone like that) will probably end up suing them for unauthorized use of their content. A few of those lawsuits and they will be in trouble.

>TOS

It also says that you must reimburse pinterest for their legal fees if your account drags them into a lawsuit.

>> It also says that you must reimburse pinterest for their legal fees if your account drags them into a lawsuit.

Pointless. How many Pinterest users can fund corporate legal actions? PR nightmare in the making

Quote from: rcjordan on March 06, 2012, 09:19:49 PM
>younger and more male

metrosexual. Which is gay.

nah, in the UK I suspect mostly SEO's who used it for dofollows. So junior level geeks. Not all gay, thats just a rumour spread about everyone in computer club.

Will be interesting to see the change in demographic now its been on the BBC and they use nofollow.

Lots of people here seem to have just heard of it and its giving me headaches because every client who 'wants social media' now also 'wants pinterest' (or pee-interest as they all seem to call it, which does raise an interesting niche use - bet foot fetishists or any other area which doesn't actually get pics taken down absolutely love it?)

Anyhow - its meant to drive good traffic IF you have product which appeals, but since all of my clients sell 99% to the UK and don't include Maplins I've not got very excited by it yet.  And since you need facebook or twitter to sign up, I tend to think its a lot more work for an audience you probably have some type of access to anyway.....

If the econsultancy report is right (comcast + google ad planner data from memory) then it is definitely SEOs.  I think the overall profile was something like younger males with interests in technology & marketing.

However pinterest is getting a lot of mainstream exposure in the UK. I'd imagine that the demographic will settle to be much closer to how it is in the US as the marketers slowly get out numbered by it's natural audience.  With the main links now nofollow I suspect that is beginning to happen, although there are still some reasonable and easy links to be had from it.

I suspect that the copyright issue will be worked around in a way that is wholly unsatisfactory to everyone. Smaller images, plus credit plus some sort of "no pins" markup might be enough to make everyone still feeling hacked off but not angry enough to do much more.

Quoteor pee-interest as they all seem to call it

A pee interest is something else entirely Gurtie. There are specialist websites for such things.

I thought it had been named after Harold Pinter. So it's not a cool and intellectual britpop arty thing? Bummer.

>> I thought it had been named after Harold Pinter

Would be more interesting though

"I hate fairy cakes.



[silence]



They give me fucking wind"

Quote

Quoteor pee-interest as they all seem to call it

A pee interest is something else entirely Gurtie. There are specialist websites for such things.

_{*sighs and rubs head* You had to go there Rooftop.}

Quote from: grnidone on March 07, 2012, 09:17:10 PM

Quote

Quoteor pee-interest as they all seem to call it

A pee interest is something else entirely Gurtie. There are specialist websites for such things.

_{*sighs and rubs head* You had to go there Rooftop.}

You'll learn to tune me out in time.