http://www.theverge.com/2017/2/28/14755276/amazon-affiliate-rate-changes-associate-network-fees

GUY WRITES:

This article reads like Amazon is the only game in town and it is singlehandedly responsible for all of affiliate marketing.

I feel like Amazon doesn't even need their affiliate program, except maybe for their own products and services. Which is prob why Echo commissions are high.

and having commissions on the other stuff just keeps the affiliates around.

They were paying higher commissions than Target or Wal-Mart. I am surprised they didn't make this change sooner.

>Amazon doesn't even need their affiliate program, except maybe for their own products and services.

I feel the same.

>Which is prob why Echo commissions are high.

Bingo!  I think it's a major dominance factor vs. the G thingamajig